Universal Acceptance – Making New Internet Domains Work for Everyone
The issue at hand
Many organizations and business have not updated their systems to accommodate the new domains or, in other words, become Universal Acceptance (UA)-ready. As a result, many applications and systems are unable to accept, validate, store, process or display all domain names. This causes problems for organizations and headaches for users because if the applications do not recognize or appropriately process the new domain names or email addresses that use these extensions, it will result in lost customers and a poor user experience.
Resources available to assist you
To address these issues and provide support, stakeholders and industry leaders such as Apple, GoDaddy, Google, ICANN, Microsoft and Verisign, created the Universal Acceptance Steering Group (UASG). The UASG exists to help organizations ensure their systems are UA-ready and able to accept all domain names and email addresses in any valid script.
The UASG has developed several helpful guides and resources which are available at https://uasg.tech/information/. Of particular note is the Quick Guide to Universal Acceptance (UASG005).
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june.lau@uasg.tech